Products

Paulie is a colourful octopus measuring 80 cm. With her long arms and cute little eyes, this big, cuddly playmate will soon become your little one'...

This swirly-twirly owl is sure to keep lil' crawlers giggling for hours. Wobbles and bobbles, but never topples! Colorful lights and wacky sounds! ...

Developmental Playset: These colorful and textured blocks can improve sensory development and fine motor skills.

Sensory Toys: The colors, patterns, textures, and sounds improve a baby's sensory development.

Long legs that are easy to grab, a soft body and a textured grey-blue coat, this is the Baba Bous' little cat. This soft, furry companion is sure t...

Take to the woods and run free with the newest member of the pack, our adorable Baby Wolf Hug soft doll! This sweet Baby wears a gray and white plu...

The Baby Einstein Curious Car Zen Oball Toy Car & Rattle is a flexible, light up toy car that rewards baby’s exploration with lights, rattle be...

The Baby Einstein Neptune’s Ocean Discovery Jumper gives your baby 360 degrees of engaging activities with a splash of underwater wonder. Your mini...

Quut Beedi are brightly coloured lacing beads in soft EVA foam. Thanks to the larger shape they are perfect for smaller hands! Stimulate your kids’...

Sold individually, colours assorted.

Teething can be a challenging time for both babies and parents, but this rattle is designed to ease discomfort and provide relief. Its textured sur...

Teething can be a challenging time for both babies and parents, but this rattle is designed to ease discomfort and provide relief. Its textured sur...

Mookie is one cute monster! Our lovable little monster features a big grin, bright yellow details, a couple of teeth, and striped horns that add a ...

Explore the four classic Dimpl bubbles built into the rigid frame of the billow. Encourages sensory and motor skills, cause and effect learning. BP...

Each Clutch features a dimpl bubble on one end and squishy silicone textures on the other. There's green with bumps, yellow with circles, blue with...

A vibrant stack-and-discover experience!The top of each cup features a squishy silicone bubble embossed with a unique texture pattern. Little finge...

Designed to grow with your baby, offering entertainment and developmental support throughout their first year. Crafted to aid in your baby's develo...

A little elephant, made of soft blue velvet fabric, looking a bit cheeky with its bowler hat! All smiles and easy to grasp, it will be baby's favo...

Match the baby with its parent! Ocean Babies I Love You Match-Up Puzzles from Mudpuppy include 6 puzzle boards and 6 shaped puzzle pieces for young...

Munch Mitt liberates your baby from the discomfort of teething by placing the teether right on their hand. This hands-free design means your little...

Munch Mitt liberates your baby from the discomfort of teething by placing the teether right on their hand. This hands-free design means your little...

Munch Mitt liberates your baby from the discomfort of teething by placing the teether right on their hand. This hands-free design means your little...

Munch Mitt liberates your baby from the discomfort of teething by placing the teether right on their hand. This hands-free design means your little...

The Munch It Blanket combines the softness of a cozy baby blanket with the practicality of a teether. It's a versatile accessory that serves multip...

The Munch It Blanket combines the softness of a cozy baby blanket with the practicality of a teether. It's a versatile accessory that serves multip...

Get ready for endless giggles and smiles as your little one discovers themselves in the Yookidoo My 1st Mirror Friend - Cow! Perfect for crib, gym,...

Mix and match your discovery! Grab the tablet and then choose from the twelve unique tiles. Board sold separately.

Mix and match your discovery! Grab the tablet and then choose from the twelve unique tiles. Board sold separately.

Mix and match your discovery! Grab the tablet and then choose from the twelve unique tiles. Board sold separately.

Each of these three silicone links is sized just right for little hands, is covered with a fascinating texture to explore, and features a ball-and-...

For budding musicians aged 18 months and up! This set of eight colorful metal bells helps develop rhythm, coordination, and listening skills. Strik...

Good old Michel! The pigeon of many surprises! A screechy tail, little wings to grab, and a mirror to admire yourself in... it carries all your fav...

Marco the Seagull, can be hung anywhere if you can catch it in flight! A whole bunch of surprises for little ones to discover with their tiny finge...

Explore the lakes of the jungle! With Croco and Hippo as your guides, every bath time becomes an unforgettable safari experience. Stimulate your ki...

Assembling the various shapes helps improve children’s fine motor skills and simulates their creativity and imagination. All the shapes are made of...

Experience the magic of sensory learning with "Roll into Wonder!" Rolio. Watch in awe as the colorful textured pegs move in and out, propelled by t...

An egg-citing way to stimulate cognitive growth, motor skill development, and visual tracking in babies! Watch as the egg flips over to reveal a cu...

Wiggle the dragon to hear the chime rattle, squish its wings to discover the surprise crinkles, then squeeze and grip the dragon's nose to hear it ...

As much fun for Mom as for baby, these trendy soothie blankets get a knowing laugh. You’ll love the sweet smiling faces that engage baby and famili...

Prints are original, one of a kind Mary Meyer artwork. Character blankets have cinched corners and ribbed plush backing that provides tactile stimu...

As much fun for mom as for baby, these trendy soothie blankets get a knowing laugh. You'll love the sweet smiling faces that engage baby and famili...

Introducing the charming Baby Tissue Box, a set of 10 fabric tissues designed to captivate and educate your little one. This innovative toy feature...

Stack, shake, roll, and play! The Stack-a-Panda are vibrant and engaging stackers designed for little ones. Each set features four colorful rings—t...

The teethers are essential accessories for babies. This product is 100% chewable and has many funny textures that help the baby to relieve teething...

Our Toothbrush Teether Bee Brush serves a dual purpose – it's not just a toothbrush, but also a teether! The gentle bristles effectively clean your...

Cascading bead tube with textured grip. Recommended for ages 3 months & up

This soft fox is a night light and a plush toy that helps the child to relax and gradually fall asleep. All the characters of the Twinkle Twinkle r...

A double-sided padded playtime mat and ball combo for newborn exploration. This luxurious playmat offers two sides for play geared towards newborns...